Marketing Manager — Launch a Category-First Consumer Tech Brand
Giza, Egypt · Full-time, on-site · PowerFAST
About us
PowerFAST is Egypt’s first large-scale power bank rental network for charging phones on the go. Scan a PowerFAST station, grab a fully charged power bank, and return it at any station across Egypt. No cables to carry. No battery anxiety. Just power, the moment you need it.
Scan · Charge · Go
From Cairo cafés to Alexandria campuses and Cairo International Airport — PowerFAST is wherever you are. Your power bank. Any station.
The role
We’re looking for a Marketing Manager to build the PowerFAST brand in market and drive our launch across Greater Cairo — owning growth, campaigns, and the agency and creator ecosystem behind them.
What you’ll do
- Develop and execute our marketing strategy across brand, growth, and retention.
- Own digital and social — TikTok, Instagram, and Google App Campaigns — to drive app installs and active users.
- Lead PR, influencer, and partnership programs in Arabic and English.
- Plan and deliver our launch campaign and flagship launch event.
- Brief and manage creative agencies and content creators.
- Own the marketing budget and optimise spend against clear performance metrics.

AKIL